
The Subaru BRAT returns in 2026 as an affordable, AWD compact pickup blending the ’78 Subaru BRAT‘s quirky legacy with modern turbo power and tech. Starting at $31,500, this new Subaru BRAT challenges Ford Maverick and Hyundai Santa Cruz with superior all-weather capabi
The Subaru BRAT returns in 2026 as an affordable, AWD compact pickup blending the ’78 Subaru BRAT‘s quirky legacy with modern turbo power and tech. Starting at $31,500, this new Subaru BRAT challenges Ford Maverick and Hyundai Santa Cruz with superior all-weather capability.
New Subaru BRAT: Specs, Price & Release
The new Subaru BRAT features a turbo 2.4L Boxer engine (260 hp, 277 lb-ft), Lineartronic CVT, and standard Symmetrical AWD for 26 MPG combined.
Key specs include 3,500-lb towing, 9.5-inch ground clearance, and 30 cu-ft bed—available early 2026 via dealers.
’78 Subaru BRAT vs New Subaru BRAT Comparison
The original ’78 Subaru BRAT was a lightweight AWD truck (1.8L, 70 hp) with bed seats to skirt import tariffs.
The new Subaru BRAT upgrades to 260 hp, EyeSight safety, and 12.3-inch touchscreen while keeping the fun, retro vibe.
Subaru BRAT for Sale: Trims & Pricing 2026
Subaru BRAT for sale starts at $31,500—pre-order now for 2026 delivery as demand builds.
| Trim | Price | HP | MPG | Top Features |
|---|---|---|---|---|
| Base | $31,500 | 260 | 26 | EyeSight, 11.6″ screen, cloth |
| Premium | $34,200 | 260 | 26 | Heated seats, alloy wheels |
| Limited | $37,500 | 260 | 26 | Leather, premium audio, moonroof |
Subaru BRAT Automatic: CVT Performance

Every Subaru BRAT automatic uses a smooth Lineartronic CVT, optimizing the turbo Boxer for efficiency and AWD grip on roads or trails.
Subaru BRAT vs Ford Maverick, Hyundai Santa Cruz
| Truck | Start Price | HP | MPG | Towing (lbs) | AWD Standard? |
|---|---|---|---|---|---|
| Subaru BRAT | $31,500 | 260 | 26 | 3,500 | Yes |
| Ford Maverick | $29,000 | 250 | 26 | 4,000 | Optional |
| Hyundai Santa Cruz | $30,700 | 281 | 25 | 5,000 | Optional |
Subaru BRAT wins with standard AWD for snow/trails; rivals lead slight towing edge.
Final Verdict: Buy the New Subaru BRAT?
Yes—the new Subaru BRAT modernizes ’78 Subaru BRAT nostalgia with unbeatable AWD reliability, Subaru BRAT automatic smoothness, and $31k value.
Perfect for urban hauling or off-road fun; grab your Subaru BRAT for sale before 2026 sellouts.
Johnson is an automotive content writer and car enthusiast covering the US auto market. He specializes in new car launches, EVs, pickup trucks, SUVs, comparisons, and buyer guides. With a strong focus on real-world specs, pricing, and performance, his work helps readers make informed car-buying decisions.
